I'm interested in everything, but particularly in innovation, technology and intra/entrepreneurship. I can (and will!) chat with anyone, whether in a boardroom, meeting room, classroom or just over a beer. I love finding out about people, ideas and organisations and creating stories to connect them all.
Recent posts by Cecilia Thirlway:
by Cecilia Thirlway 2 min read
We take a brief look at 'the simple idea that drives 10x growth', which emerged from Intel in the 1950s and famously inspired the founders of a little startup called …
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You'll want to capture all the ideas that emerge from your organisation, as and when they arise, but here are nine ways to give the process a helping hand. Whether …
Read more →by Cecilia Thirlway 4 min read
A carefully chosen and well-written hypothesis makes it easy to design an experiment to test and learn from. So here are six steps to follow when crafting your prediction. A …
Read more →by Cecilia Thirlway 4 min read
Returning to The Lean Startup for reference, we explore the idea of experimentation in the innovation process and focus on one particular form of experiment: the Minimum Viable Product (MVP) …
Read more →by Cecilia Thirlway 2 min read
Taking EasyJet as an example, we look at the concept first described by Joseph Bower and Clayton Christensen in 1995, and how it differs from radical or transformational innovation. Disruptive …
Read more →by Cecilia Thirlway 2 min read
As Eric Ries and Steve Blank introduced principles of lean manufacturing and agile development to the innovation process, it's well worth understanding the roots and concepts behind this popular methodology …
Read more →by Cecilia Thirlway 3 min read
If innovation is about translating an idea or invention into a product or service that creates value, then articulating how you propose to achieve this outcome is vital. So let's …
Read more →by Cecilia Thirlway 3 min read
Innovation can take many forms, from ingenious products to new services, business models or approaches, but Doblin's framework is a good way to review and structure your efforts. Here we …
Read more →by Cecilia Thirlway 2 min read
IDEO founder David Kelley says, “it's a big mass of looping back to different places in the process,” but how can the methodology be applied to business innovation? Design thinking …
Read more →by Cecilia Thirlway 2 min read
At times, it can feel as if there's no end to the different ways of defining and categorising innovation. Are there three types, six types, five categories, ten types? Are …
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